Restaurants: Annual Sentiment Report 2022

MX Bites / February 26, 2023

The restaurant industry in the UAE has experienced significant growth due to various factors such as a growing population, increased tourism, and a rising standard of living. The country is popular for its diverse cuisine, and the variety of dining options available has attracted a significant number of both domestic and international tourists. One reason for the growth of the F&B sector in the UAE is the number of initiatives, such as the Dubai Food Festival, which aims to promote the local food industry and encourage investment.

Why is this report important?

Every business works to provide a remarkable customer experience. This report looks into the Restaurant industry of the UAE and provides useful insights. Some of the KEY QUESTIONS that we answered in this report include: 

1. 1. What is most important to customers visiting Restaurants in UAE?
   2. How is the Restaurant industry performing across CX indicators?
   3. Who are the leaders in the industry according to the customers?
   4. What does the sentiment demographics landscape look like?
   5. What are the next steps for the Restaurant Industry?

Feedback Demographics

Although there are many different things that companies are doing to deliver an outstanding customer experience, it’s often unclear for brands and organizations if they are going in the right direction with the right amount of focus on the right initiatives. Data in this report has been collected from 100+ restaurants across the UAE with the below feedback demographics.

What did we look at?

We delved deep into the metrics to uncover valuable insights and measure the key performance indicators that matter most. With precision and attention to detail, we captured the essence and distilled it into meaningful measurements that help illuminate the path to success. The result? The full report is a comprehensive and insightful analysis that puts the power of data in your hands. In this report, we:

• • Find A Recipe for Success
  • Bite into Customer Reviews
  • Dig into Diner Experience
  • Find The Truth Behind the Plate
  • Eat into Customer Perception

Market Snapshot

Restaurants across UAE saw the on-par performance in comparison to 2021 consumer sentiment increase by just 0.1%. Looking at cuisine type, Latin American, Italian, and Indian saw an increase of 12%, 11%, and 5% respectively. On the downside, the largest decrease in sentiment was noticed in International Cuisine followed by Japanese with a decline of 5% and 2.9%.

Conclusion 

Last year, the gourmet food scene in the UAE took on the likes of Paris, New York, and London. There’s a lot on the table for the UAE hospitality sector — literally, if the rising number of posh new fine dining restaurants is anything to go by. And as ever in this part of the world, the competition to be the most extravagant and lauded is already high. Download the prospectus report to learn a bit more details.